Google updates Search Quality Evaluator Guidelines

Wamp No Comments Digital Marketing Updates

The updates add guidelines on content expertise and interstitial pages, while lumping “E-A-T” in with “Page Quality.” On Thursday, Google updated its Search Quality Evaluator Guidelines for the first time since July 2018. The refreshed guidelines add more detailed directions regarding interstitial pages and content creator expertise, and buckets “E-A-T” (Expertise, Authoritativeness, Trustworthiness) within “Page Quality” in […]