Google adding features for advertisers to promote deals, drive in-store purchases

Wamp No Comments Digital Marketing Updates

Local campaign updates, seasonality adjustments and more. The same week, Amazon announced Prime Day will extend two full days, for the first time, Google is announcing new updates for retailers and emphasizing that consumers are “on the lookout for deals year-round.” Some of these announcements were shared or hinted at during Google Marketing Live last month. Here’s the rundown of what’s available […]